National award-winning director Prakakash Jha along with actors Arjun Rampal and Abhay Deol interacted with the British Asian press here yesterday ahead of the London Film Festival Gala Premiere of Eros International’s Chakravyuh.
Speaking at the press conference, Jha said: ” I try to present realistic content in my films, weave them into popular grammar and make them engaging because everyone has to see them. They have to be released in the same cinemas where Karan Johar’s and Yash Raj’s films will release and I have to compete with them. It is a big battle for me to package my stories for a commercial audience.”
Talking about the London Film Festival premiere, Abhay Deol told BollyNewsUK: “I am excited and have never been to this festival before. It is nice to be part of a festival. I hope it reaches to a wider audience through this. I am just curious where this would lead to. I just hope it reaches the right audience.”
“This is my first UK premiere as most of my films don’t release here. Channel 4 has shown some of my films in the UK but distributors usually don’t release my films here,” added Doel whose last release here was Zindagi Na Milegi Doobara.
Commenting on the popularity of commercial cinema that is accepted by UK audiences, Prakash Jha said:” The UK audience is not growing up. They are stuck. People here still want their children to be like what they see in Bollywood films. They want the ideal daughter-in-law they see in the movies.”
“UK audiences come out a film and talk about how beautiful Rani Mukherji’s ‘saree’ was,” said Abhay.
“People here also touch our feet much more than people back home in India,” said the Rajneeti director speaking about the traditional values that are seen in the UK diaspora.
“If films can instill that in an audience who is far way from home and want something to connect with, then it is great,” explained Arjun Rampal.
Arjun Rampal, Abhay Deol and Prakash Jha will be attending the London Film Festival Gala Premiere of Chakravyuh at Empire Cinema, Leicester Square later today.