After a successful week, Gulabjaam has been well appreciated by audiences’ in UAE. And now Zee Studios International, the overseas distributor of the film will be taking the film in unconventional markets like Singapore, Germany, Switzerland and USA today.
Food often becomes a metaphor for life and living, evokes nostalgia and even awakens feelings you didn’t know existed. Ace director Sachin Kundalkar has always made films based on the first world issues, they don’t represent a fundamental struggle for survival, but modern stories rooted in traditionalism. This time he has gone a notch higher with Gulabjaam resulting in one of the most delicious dishes one would taste in a long time.
Vibha Chopra, Head – Zee Studios International, Film Marketing, Distribution and Acquisition comments “At Zee Studios International, we want to give each story the global platform it deserves. By releasing Gulabjaam in unconventional territories like Singapore, Germany, Switzerland and USA where regional films aren’t so common, we want more and more audience to connect with the content irrespective to the mode of language. We’re delighted to continue delivering quality in our stories with each Indian film’s release.
Gulabjaam is a ‘follow your dreams and see what they lead you to’ sort of a film with Aditya (Chandekar), an ex-banker, and Radha (Kulkarni), a gifted cook, acting as the ingredients. It is a treat to watch mouth-watering Marathi cuisine on screen along with the simplicity of story-telling.