Tag Archives: Sanona

‘Love Sex aur Dhoka’ gets its UK premiere

LSDSanona™, the UK’s largest online Pay Per View Indian movie service, has partnered with Balaji Motion Pictures, one of India’s major film studios.

Sanona has exclusive UK & Ireland rights to four of Balaji’s most popular titles this January; Love Sex Aur Dhokha, Once Upon A Time in Mumbaai, Shor In The City and Shootout At Lokhandwala.

Love Sex Aur Dhokha and Shor In The City are what the new urban India is about, a fresh approach to creativity and films to make us think. This new strain of independent movies shows that film making in India is becoming exciting and edgy.

Bringing a fresh treatment to the ‘masala’ movies that we watch for escapism, Once Upon A Time in Mumbaai and Shootout At Lokhandwala dare to delve into Mumbai’s murky underworld and recreate real life events and controversial characters. Featuring many of Hindi cinema’s most famous faces, the films’ box office success has spawned soon to be released sequels.

Shot entirely on DigiCam, Love Sex aur Dhoka  has that edgy look to accompany a great script set to shock and beguile. The film takes three separate stories and weaves them together in an intricate fashion; a rookie filmmaker shooting a low budget movie, a supermarket supervisor planning an underhanded money making scheme and an investigative reporter planning a sting operation on a music star are the focus of the shocking plots.

Controversial, racy and real, LSD gives you the rush expected from the aphrodisiac. The movie’s cult following pushed its maverick director, Dibarkar Banerjee, into the limelight and has seen him go on to secure major Bollywood movie deals.

Interview: Vidya Balan supports Sanona

Leading Indian film actress, Vidya Balanstar of the super-hit thriller Kahaani, today declared her support for the new and burgeoning world of digital film distribution.

In a special message recorded for Sanona, the UK’s leading online Bollywood Pay-Per-View film service, Balan supports Sanona’s digital platform and encourages her UK film fans to watch Kahaani legally, instantly and in high quality from Friday 19th October at www.sanona.com.


In this interview, the 34-year-old actress talks about Sonana, Kahaani and much more. 

has been a big hit with the critics and audiences in India and abroad. Why do you think the film is so popular?
I think Kahaani worked because it was a story well told and kudos to  director Sujoy Ghosh for that. But more importantly there were two things happening simultaneously. You emphasized with this woman who you believed had lost her husband, whose child she was carrying and therefore she was in a very vulnerable position. She’s in a city that is a stranger to her, and amidst all of this there was another story happening. You had a sense that what you see is not what you get. But she was constantly convincing you otherwise. I really call Kahaani an emotional thriller if that were possible as a genre. I think that’s what connected with people. On one hand you connected with a wife, a mother, and on the other she is spinning a yarn. She is telling you the biggest lie, the most interesting story in the most interesting way.

Give us three reasons why someone should watch Kahaani online at Sanona?
Why should you watch Kahaani on Sanona? Because Sanona is very salona (cute). Okay that was corny. I think because ‘Kahaani mein Kahaani mein Kahaani mein twist hain’ (there’s a story within a story within a story with a twist). I’m sure you’ll enjoy it. You can watch it whenever you want to at your own convenience and its great quality. So you can just enjoy Kahaani again and again and watch it for me… please.

Are there any plans for a sequel? If so, who will Vidya Bagchi search for next?
There are plans for a sequel but you’ll have to ask Sujoy Ghosh. You’ll have to get hold of him for any other information. I don’t know who Vidya Bagchi is going to search for, or if she is going to search for anything at all. I’m looking forward to reading the script of the sequel because I am hoping Sujoy Ghosh will come up with something really interesting.

What was your favourite Kahaani growing up as a child?
Probably the one about the deaf frog. There’s a competition amongst frogs, they’ve all got to climb up the well. As they are climbing there are others cheering them and some dissuading them. Each of them would get distracted and slip and some of them would just get too eager and slip. There was one frog who made it to the top of the well. Later one someone went up to the frog and said congratulations you have won. What is it that helped you win? He doesn’t get a reply from the frog because he is deaf. I think that’s a beautiful story. You have to do what you have to do and really turn a deaf ear to everything but your conscience.

Sanona is a brand new film streaming service based in the UK, through which people can stream and watch high quality movies online. Do you ever watch films via your computer or mobile device?
I don’t watch films on any online platforms but I know a lot of people do and they say it’s great because the latest films are available. It’s great quality and available at your time. So go and enjoy it (Kahaani). Maybe I’ll join you in a bit.

What do you think of film lovers who watch movies online? Do you mind your fans watching your films on this platform?
I think it’s a great way to make film accessible to more people. Let’s face it; people are doing everything online these days. So if they are going to watch my movies I’m happy as long as it’s being bought legally and being exhibited legally and as long as they are paying even a small fee for it. I’m just anti-piracy. If it’s a legitimate way of watching film online then I’m very happy. The idea is for more and more and more people the world over to watch our films.

Watch your favourite films on Sanona

Sanona is a brand new on-demand film service that allows viewers to stream films directly to their home screens – be it via a PC, MAC or through a television, giving consumers choice and most importantly viewing flexibility.

The company, which launched earlier this month, has already secured film deals with some of the industry’s biggest film studios, including Yash Raj Films, UTV and Reliance Entertainment. These partnerships will give audiences access to some of the biggest and most recent box office smashes like Raajneeti, Band Baaja Baaraat and Paa amongst a host of others, as well as a catalogue of unmissable classics including Dilwale Dulhaniya Le Jayenge, Silsila, and the evergreen Kabhi Kabhie.

Adam Davies, the founder and CEO of Sanona, says “Building Sanona and creating a digital platform for the world’s second biggest film industry has been a truly exciting and exhilarating journey. To see the team’s ideas and vision come to life is great, and the response from the Indian film industry has been fantastic. They recognise that the digital arena can’t be ignored and they believe that Sanona will bring them the audiences that love not just Bollywood but all Indian cinema.”

As well as a wholesome serving of blockbusting Bollywood fare, Sanona is committed to celebrating all realms of the vast Indian film industry, and will be regularly showcasing films that UK audiences have never had the opportunity to enjoy, both from major production houses as well as Independent and regional film-makers.

Davies continues: “The Indian film industry releases over 1,000 films a year and less than 10% of them are shown in cinemas in the UK. We want to give audiences here the opportunity to enjoy some of these films which would otherwise not have a platform. The first titles that we are showcasing include the critically acclaimed Udaan, Well Done Abba, Aamir and Dev D. We are also starting to look at building a library of regional films that serve the Bengali, Punjabi Gujarati and Tamil speaking communities too.”

Having secured a great back catalogue of films up to and including the latest hits from 2011, the company is now focusing its attention on expanding its portfolio with releases not only from early 2012, but going one step further by working with film companies to develop a simultaneous release for key new films – so some films will go live on Sanona.com at the same time as they are released in India or the UK.

Sanona is based on the basic principles of demand and supply – a customer wants to watch a film, they simply browse the site, choose the film and pay to watch it. However Sanona plans to offer its customers more… starting with a full 48 hours to watch a selected film as many times as they want, the opportunity to rate and review films as well as the latest Bollywood news from the Sanona editorial team.

Alongside its commitment to providing great content, all sourced legally and of the highest quality, Sanona is also aware that in these times of economic challenges, value for money is top of consumer’s demands.

Sanona differs from other subscription iVOD (internet Video on Demand) services by working on a unique Pay Per View model with two tiers of pricing. Sanona offers a Pay As You Go option for the occasional viewer, but for die-hard movie fans there is a Sanona Gold membership package, which gives consumers discounted rates on films for a low cost monthly fee.

Davies adds: “We did a lot of research into pricing structures before we started developing the site. We spoke to our potential customers and also to the film companies and came up with options that we are confident will suit the pockets of our film lovers.”

Check out http://www.sanona.com now and start your Bollywood love affair with Sanona